KODAK FILES FOR BANKRUPTCY

Image by: What The Duck

It's hard to believe that one of the most prominent names asscoiated with photography is close to disappearing forever.  Last week, Kodak filed for bankruptcy protection.  To put this into perspective, it would be like one of the five major car manufacturers disappearing from our collective consciousness for eternity.  Given our current economic climate, and what has transpired in the last few years, that may not be that much of a stretch come to think of it.  Regardless, Kodak and photography were terms that were often used interchangeably.  Well, the "fad" of digital photography clearly caught on, and Kodak's gamble to put far too much stock in their past, that being film sales, led to their diminishing relevance and eventual financial collapse.  

Kodak seemed to be everywhere when I was growing up.  The oh so well known red and yellow logo was to be found plastered almost everywhere.  I can't remember however the last time that I saw a Kodak advertisement.  Kodak is just another reminder of the impermanence of everything in this universe.  If we live in the past, and cannot come to accept change, we will undoubtedly suffer from our failure to look to the future and let go.